Hatsuhinode: Experiencing Japan’s First Sunrise of the New Year in Okinawa

Hatsuhinode (初日の出) means “the first sunrise of the New Year” in Japanese. It is a long-standing New Year’s tradition in Japan, observed by locals and visitors alike. More than a scenic moment, Hatsuhinode carries deep cultural and spiritual meaning, symbolizing renewal, hope, and good fortune for the year ahead.

The Origins of Hatsuhinode

The tradition of Hatsuhinode is widely believed to stem from Shinto, Japan’s indigenous religion. In Shinto belief, deities—kami—are closely tied to nature. The New Year sunrise is thought to mark the moment when these gods emerge and bestow blessings of health, prosperity, and good fortune.

In modern Japan, even for those who do not actively practice Shinto, watching the first sunrise of the year is still seen as a powerful symbol of good luck and a hopeful beginning.

Where to Watch the First Sunrise in Japan

Every year on January 1st, people across Japan wake before dawn to claim the perfect viewing spot. A quick search online will reveal countless lists (list after list after list) of recommended Hatsuhinode locations—from mountaintops and coastal cliffs to beaches, parks, and city viewpoints.

In Okinawa, the experience is especially beautiful. With plenty of eastern-facing coastline, many people head toward the shore or higher ground to watch the sun rise directly over the ocean.

Our First Hatsuhinode in Okinawa

Thanks to the guidance of a friend who had been living in Okinawa longer than us, we experienced our first Hatsuhinode in 2024. We chose a small beach just a few minutes from our home, complete with simple benches overlooking the water.

Our group left early, arriving well before sunrise with jackets zipped up, sleepy eyes, and snacks in hand. At first, only a few small groups were scattered along the beach. But as sunrise approached, the atmosphere shifted. The beach slowly filled with people—older couples, young couples, groups of teenagers, families with children—representing every stage of life.

While we had packed our own snacks, we noticed a small beachside shop selling bowls of hot ramen, a welcome comfort in the early morning chill. As the sun finally began to peek over the horizon, the moment felt quietly magical. Dozens of people from all walks of life sat together in silence, surrounded by nature, welcoming the New Year as the sky slowly filled with light.

Continuing the New Year with Hatsumōde

After a memorable morning, we returned home to rest before driving to Naha, Okinawa’s largest city, to take part in another New Year’s tradition: Hatsumōde, the first shrine visit of the year.

Our first stop was Naminoue Shrine, one of Okinawa’s most well-known Shinto shrines. Perched atop a cliff overlooking the ocean and a small beach below, the shrine is surrounded by a scenic park. Even before parking, the area was bustling with cars and pedestrians. Long lines of people waited patiently for their turn to pray.

While we did not participate in the prayers ourselves, we enjoyed walking through the grounds and soaking in the New Year’s festivities—food stalls, games, and the lively yet respectful atmosphere.

From there, we visited Sairaiin (Daruma Temple), a smaller Buddhist temple. In contrast to the crowds at Naminoue Shrine, Sairaiin felt more intimate. The temple is known for its torii gates and Daruma dolls, and the overall experience was calm, reflective, and peaceful.

Hamaya: The Demon-Breaking Arrow

During our visits, we also purchased our first Hamaya (破魔矢), or demon-breaking arrow. Hamaya have long been associated with Japanese New Year traditions and are believed to ward off evil spirits and bring good luck throughout the year. We learned about these traditions from locals and friends, as well as websites, like here or here.

Traditionally, these arrows were sold with a bow and are now often adorned with amulets and wooden tips. Many people hang them in their homes for the duration of the year. There is even specific guidance on how to hang them properly (e.g., learn more here). For example:

• The northeast direction (Kimon, meaning “demonic gate”) is traditionally considered unlucky, and some recommend pointing the arrow in that direction for protection.

• Others suggest hanging the arrow opposite the direction associated with that year’s zodiac sign.

• Some believe the arrow should never point upward, as this could offend deities, while others recommend hanging it as high as possible.
  

These layers of symbolism add depth to what might otherwise seem like a simple souvenir.

A Thoughtful Way to Welcome the New Year

Experiencing Hatsuhinode and the surrounding New Year traditions offered us a completely different way to begin the year. It felt slower, more intentional, and deeply grounded in reflection. Even as outsiders to some of these customs, the experience was peaceful, inclusive, and meaningful.

Watching the first sunrise of the year—surrounded by quiet anticipation, community, and nature—felt like a gentle reminder to start the year with presence and gratitude.